5 "Must-Haves" for Your Nonprofit's Social Media Strategy


Social media is a powerful tool for attracting online visitors to your mission and inspiring them to support your cause. Unfortunately, due to time and staff bandwidth restraints, most nonprofits have yet to harness the positive outcomes that social media can contribute to their organization’s goals. Read More...
Posted by Allison Carpenter on Apr 7, 2017 1:38:21 PM

Topics: Non-Profit, lead conversion, lead funnel, Fundraising, social media

Why Your Website Is Failing to Convert Leads



When we talk about lead conversion, we're not just talking about retail sales for businesses. Nonprofits have leads, too, that can convert casually interested individuals looking to do good into highly active supporters and donors. In the same way that companies like Amazon, Zappos, or Apple want people who land on their site to put items in their cart and check out, nonprofits want people who land on their sites to sign petitions, subscribe to email newsletters, become recurring donors, or download advocacy toolkits. Read More...
Posted by Nate Andorsky on Sep 1, 2016 11:19:14 AM

Topics: messaging, lead conversion, lead funnel, mobile-friendly